Why do some customers wait in line for 24 hours to buy the latest version of a certain high tech device? Why is the prospect of visiting certain business storefronts so exciting, while patronizing other retailers feels like punishment? How do certain companies and public venues create an atmosphere that encourages customers to visit frequently […]
Tag: Inspiration
Where Inspiration is Born
Have you ever read any of Mo Willems’ Pigeon books? They are very popular with the toddler set and feature a stick figure rendering of a bird, “Pigeon,” who boasts two big circles for eyes and a highly melodramatic attitude. Kids – and, dare I say their parents – love this pathetic, downtrodden creature. Willems […]