You may recall my November blog post entitled, “Build Rapport and Put Your Client at Ease,” in which I share thoughts on effectively engaging customers. Following that piece, Becky Wilson, a loyal CLC Community member and very talented PR and marketing expert, submitted this comment and question: “Alana, I find it very challenging today to […]
Tag: Selling
Entrepreneurial Selling
In keeping with the Entrepreneurship theme this week, let’s focus today on entrepreneurial selling – a critical skill for business success for any founder. In addition to being the idea generator, CEO, COO, CFO, CMO, CxO, head cook and bottle washer, the entrepreneur must be the SVP of business development and sales – at least […]